Morrisons – Going Behind The Shop Front
Through its Work Ready programmes, DYW Dumfries and Galloway strengthens the links between young people and employers and helps prepare young people for the world of work, while at the same time securing the future of the region’s businesses.
In early 2016, DYW DG approached Morrisons Supermarket in Stranraer to discuss the possibility of Morrisons being involved in a programme to engage with the local young workforce and school leavers. The purpose of Morrisons’ involvement was to make young people aware of the job opportunities available to them in supermarket retail. As a result of DYW’s partnership with Morrisons, the store saw increased interest in careers with the company, and positive feedback from local schools.
Eleanor Agnew, People Manager of Morrisons, Stranraer said, “As a retailer in a rural location we rely solely on recruiting from within this area and succession planning from our current workforce. We need to make people aware that a good career can be found in supermarket retail and if you wished to progress, career opportunities are also available.”
A key part of DYW DG’s involvement was helping the supermarket prepare for their experience. Using Morrisons’ own promotional literature on employment, development and progression, DYW DG helped Morrisons put together a presentation that would highlight the opportunities available to school leavers and the young workforce in supermarket retail. The pupils who attended the session at Stranraer Academy responded very positively to the experience. They told their teachers and DYW that they left with a better understanding of how the food retail sector operates, and now understood that working in supermarket retail does not just mean working in the actual supermarket, but also being able to work in an extensive range of jobs from manufacturing, logistics and IT, to Head Office and retail.
Eleanor Agnew said, “I found the whole experience very rewarding and an eye opener to what young people actually think supermarket retail entails. I enjoyed working with DYW DG, who were driven, enthusiastic and passionate about delivering a programme that would not only be inspiration to the young people but beneficial to the business. My visit to the local secondary school, though daunting a first, was well worth it. I’m sure now that the young people and the businesses have experienced what DYW have to offer, they will continue to work in partnership. I would definitely recommend a partnership with DYW and I look forward to working on other projects with DYW DG team.”
For more information about how DYW can help your business engage with young people, contact email@example.com